This revolutionary mobile phone Samsung F700 features unrivaled design and brings a superior range of multimedia experiences to consumers.

The Ultra Smart is a part of Samsung’s Ultra portfolio which boasts a full touch screen as well as QWERTY key pad. It reflects the recent trend in telecommunications industry of touch screen user interface and, for users who are not yet familiar with a touch-screen-only user interface, it also implements a QWERTY key pad and VibeTonz technology which allows them to feel the buttons accompanied by responsive vibrations. A “Drag and drop” method of touch screen was adopted for easier menu navigation along with music play list control for an expanded multimedia experience. Volume, play lists, brightness of screens as well as other menu control can be controlled utilizing the touch screen.

As speed is becoming crucial for data communications, Samsung has included the latest trends in mobile to the Samsung F700. The Ultra Smart reflects the latest speed of 7.2 Mbps under the High Speed Downlink Packet Access (HSDPA) network. Once the 7.2 Mbps HSDPA network completely deployed, Samsung F700 users can download an mp3 song (about 4MB each) in 4.4 seconds. A full HTML browser along with the QWERTY key pad enables easy access to the internet for e-mail and data services.

Using the Samsung F700, business and creative professionals are able to view content on a stunning 2.78" color display. The device features first class entertainment with a top-of-the-line five mega-pixel camera with auto focus and Bluetooth. With 7.2 Mbps HSDPA, it makes it easier to watch videos, listen to songs, share high-quality photos, or catch up on email on the move.

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The Samsung F700 aspires to be the easiest to use multimedia handset on the market with tender touch keypad and a surplus of multimedia functionalities. Samsung has applied its legendary expertise in human interface engineering and design to the Samsung F700, which boasts a full touch screen, touchpad interaction and QWERTY key pad.

The Samsung F700 features new user interface which has been award iF Communication Design Award 2007. As users acknowledge the growing importance that user experience takes on the full touch LCD device as the LCD dominates physically on the device, Samsung has employed analogue cross concept everywhere (across all applications) and has named the UI(User Interface) “Croix” which stands for cross in French. It has an enthusiastic reflection on the usability in terms of input methods, basic navigation, content access methods and task completion scenarios. Pleasure, agility and performance were values when creating the UI.